How community managers build the foundation of an online community

In a TEDx talk, Mark Wills says, “online communities challenge our thought process of what we understand community should be.”  And it’s true.  When I was researching this post, I looked for definitions of community.  Almost all of the examples I found referred to physical communities.  But people in online communities are not connected by location.  They are created by people with common interests, goals, or values and they share those qualities via online connections.

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